Bayside • Brookfield • Franklin • Milwaukee 414.271.2020
Do you think you can escape the damaging effects of the sun? Think again! Every day - whether it is sunny or cloudy, and no matter what the season - we are exposed to ultraviolet (UV) radiation from the sun. Most of the time, we do not even realize it since UV rays are invisible to the eye. Just as the sun can damage your skin (burning, wrinkling, skin cancer and premature aging), it can also be harsh on your eyes.
The right lenses can drastically alter performance while outdoors. Get up to speed with the latest in lens options.
These changeable lenses automatically darken and lighten to provide the right level of protection and comfort over a wide range of light conditions.
Polarized lenses work exceptionally well to filter out reflected glare from shiny surfaces like water, pavement and dashboards. They improve contrast and visibility while reducing squinting and eyestrain.
All sunglasses in the U.S. must meet FDA impact requirements. Until recently, the only lens material recommended for high impact or competitive sport use was polycarbonate. Now there are new high strength lens materials, including polyurethane, which bring new performance options to sun wear.
Certain tints that control the amount and type of light that reaches the eye can improve performance by enhancing contrast, colors, and visibility.
These lenses dramatically reduce distracting reflections and improve contrast, visual acuity, and comfort in difficult lighting situations.
Matching your unique lifestyle needs with the right kind of sunwear does not only increase comfort and protect your vision but can also enhance your performance.
Constant advances in technology can give you a competitive edge that will keep you on top of your game. Whether you're a pro skier, an occasional biker or a fishing enthusiast, there is sun wear available that can help improve your performance.